More wisdom from the 37 signals peoples

Distilled from The 5, 10, 20 year plan by Jason Fried of 37 Signals:

At the end of every interview someone inevitably asks “Where do you see 37signals in five years? Ten years? 20 years?” My answer remains the same: “Still in business. Beyond that I have no idea.”

I really like the idea of not knowing which is different from not bring open to what’s happening around you, which Jason talks about here.

Real opportunity comes from being opportunistic

Opportunities are spontaneous, but when you’re sticking to your five year plan you don’t deviate. You’re putting the blinders on. “This is where we’re going because that’s what we said!” When you don’t have a plan you can pick up on an opportunity that comes along. You’re taking the blinders off. “This is where we’re going because it makes sense today.” I’d rather stroll into the future with my blinders off.

Touche. Read The 5, 10, 20 year plan.

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