The fuzzy math of Sify Broadband

Unlimited, according to The Free Dictionary is”

1. Having no restrictions or controls
2. Having or seeming to have no boundaries; infinite
3. Without qualification or exception; absolute

Apparently, that’s not the definition used by the folks over at Sify Broadband, who are more in tune with Weasel words. According to them, and I quote directly from an email I received from their customer care department (emphasis mine):

Please be informed that as per our Responsible Usage Policy for unlimited packs the usage will be considered as 150 MB in a day and if that exceeds, one day in validity will be reduced for every 25 MB of usage.

For every 25 mb more than 150 mb another day will get deducted from validity. We have explained very clearly in our terms and conditions access and we request you to view the same in our site

The 150 MB download limit will be applicable from

8 AM to 10 PM

Unlimited download is applicable from

10 PM to 8 AM

One doubt I have is that if unlimited is as defined by Sify, then the unlimited download from 10 PM to 8 AM is again restrictive. Or is that another definition of unlimited, like unlimited*? It’s confusing and fuzzy math, as Dubya would say.

The other doubt is that if you exceed the download limit, for every 25 MB, you lose a day’s worth of download, effectively 125 MB, but actually, your account’s validity gets reduced by a day. And so on and so forth. So, 25 MB of excess = 150 MB. Fuzzy math?

Long story short. It’s not unlimited, it’s restricted usage, like it has been discussed elsewhere.

Unlimited means no limits. If the package means something different, then it should be called that and the actual terms should not be hidden in the fine print. This kind of language reeks of chicanery and an attempt to fool customers.

Sadly, it seems to be the norm rather than the exception now-a-days. Maybe companies are trying to prove Seth Godin right.

Now, if you’ll excuse me, I’ve to check if I am over my “unlimited” limit for the day.


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